‘I’d Give My Right Arm to Be Ambidextrous’: Exploration Unit Managers Facing Competing Demands for Differentiation and Integration

Keywords: Exploration, Paradoxical tensions, Differentiation, Integration;, Structural ambidexterity, Innovation labs

Abstract

This paper examines how managers of internal exploration units – also labeled as innovation labs – address the competing demands of differentiation and integration over time, and the implications for their unit’s ability to execute its intended exploration strategy. Based on a longitudinal study of four exploration units implemented by established firms, we find that their managers face two types of undocumented paradoxical tensions: one related to the evolution of the mandated charter and the other related to the implementation of the performance management system. In response, we show that exploration unit managers adopt four balancing patterns to face these paradoxical tensions: decoupling, conforming, promoting, and synchronizing. These patterns consist of specific combinations of differentiating and/or integrating practices. Drawing on paradox research, we show how each pattern facilitates or impedes the pursuit of the unit’s intended exploration strategy. Our research contributes to the development of a more integrative and systemic understanding of the locus of structural ambidexterity and how it is pursued in practice, and to current debates about the different types of responses adopted when faced with paradoxes. Finally, we provide managerial insights into the management of exploration units and innovation labs within established firms.

Downloads

Download data is not yet available.

Author Biographies

Cylien Gibert, TSM-Research, Toulouse School of Management, Université Toulouse Capitole, CNRS, Toulouse, France

Cylien Gibert is an associate professor in strategic management at Toulouse School of Management, and a member of the TSM-Research research laboratory. His work focuses on the processes involved in legitimizing innovation activities, and more specifically on the strategic, organizational and human issues at stake. Cylien Gibert mainly uses qualitative longitudinal methods based on in situ observation to understand the research fields he studies, in particular innovation labs.

Sihem BenMahmoud-Jouini, GREGHEC, HEC Paris, i3-CRG, École Polytechnique, CNRS, Institut Polytechnique de Paris, Jouy-en-Josas, France

Sihem BenMahmoud-Jouini is an associate professor at HEC Paris and member of Groupement de recherche et d’études en gestion à HEC (GREGHEC). Her research focuses on organizational design for innovation and creativity, strategic management of innovation, entrepreneurship and design management. Her work was published in Creativity and Innovation Management, International Journal of Project Management, Journal of Product Innovation Management, Management international and Project Management Journal, among other journals. Her latest co-edited book is Transform with Design: Creating New Innovation Capabilities with Design Thinking, published by University of Toronto Press. She has developed her work at i3-CRG, École polytechnique, where she is associate researcher.

References

Amaratunga, D. & Baldry, D. (2002). Moving from performance measurement to performance management. Facilities, 20(5–6), 217–223. doi: 10.1108/02632770210426701

Andriopoulos, C. & Lewis, M. W. (2009). Exploitation-exploration tensions and organizational ambidexterity: Managing paradoxes of innovation. Organization Science, 20(4), 696–717. doi: 10.1287/orsc.1080.0406

Bardon, T., Garreau, L., Abdallah, C., Journé, B., et al. (2020). Rethinking observation: Challenges and practices. M@n@gement, 33(2), 1–8. doi: 10.37725/mgmt.v23i3.5562

BenMahmoud-Jouini, S. & Charue-Duboc, F. (2022). Integration of an exploration program with its parent organization: A lifecycle perspective. International Journal of Project Management, 40(5), 587–597. doi: 10.1016/j.ijproman.2022.05.006

Berti, M. & Cunha, M. P. E. (2023). Paradox, dialectics or trade‐offs? A double loop model of paradox. Journal of Management Studies, 60(4), 861–888. doi: 10.1111/joms.12899

Berti, M. & Simpson, A. V. (2021). The dark side of organizational paradoxes: The dynamics of disempowerment. Academy of Management Review, 46(2), 252–274. doi: 10.5465/amr.2017.0208

Birkinshaw, J. & Lingblad, M. (2005). Intrafirm competition and charter evolution in the multibusiness firm. Organization Science, 16(6), 674–686. doi: 10.1287/orsc.1050.0142

Blindenbach‐Driessen, F. & van den Ende, J. (2014). The locus of innovation: The effect of a separate innovation unit on exploration, exploitation, and ambidexterity in manufacturing and service firms. Journal of Product Innovation Management, 31(5), 1089–1105. doi: 10.1111/jpim.12146

Bouty, I., Gomez, M.-L. & Chia, R. (2019). Strategy emergence as wayfinding. M@n@gement, 22(3), 438–465. doi: 10.3917/mana.223.0438

Burgelman, R.A., & Valikangas, L. (2005), Managing internal corporate venturing cycles. Sloan Management Review 46 (4), 26–34. https://sloanreview.mit.edu/article/managing-internal-corporate-venturing-cycles/

Buvat, J., Gilchriest, B., Turkington, E. & Kvj, S. (2018), The discipline of innovation. Making sure your innovation center actually makes your organization more innovative. Capgemini Digital Transformation Institute. Retrieved from https://www.capgemini.com/wp-content/uploads/2017/12/dti_innovationcenter_report.pdf

Carlile, P. R. (2004). Transferring, translating, and transforming: An integrative framework for managing knowledge across boundaries. Organization Science, 15(5), 555–568. doi: 10.1287/orsc.1040.0094

Crockett, D. R., McGee, J. E. & Payne, G. T. (2013). Employing new business divisions to exploit disruptive innovations: The interplay between characteristics of the corporation and those of the venture management team. Journal of Product Innovation Management, 30(5), 856–879. doi: 10.1111/jpim.12034

Cunha, M. P. E. & Putnam, L. L. (2019). Paradox theory and the paradox of success. Strategic Organization, 17(1), 95–106. doi: 10.1177/1476127017739536

Donada, C., Mothe, C. & Alegre, J. (2021). Managing skunkworks to achieve ambidexterity: The Robinson Crusoe effect. European Management Journal, 39(2), 214–225. doi: 10.1016/j.emj.2020.07.008

Eisenhardt, K. M. (2021). What is the Eisenhardt method, really? Strategic Organization, 19(1), 147–160. doi: 10.1177/1476127020982866

Es-Sajjade, A., Pandza, K. & Volberda, H. (2021). Growing pains: Paradoxical tensions and vicious cycles in new venture growth. Strategic Organization, 19(1), 37–69. doi: 10.1177/1476127020929003

Friesl, M., Garreau, L. & Heracleous, L. (2019). When the parent imitates the child: Strategic renewal through separation and reintegration of subsidiaries. Strategic Organization, 17(1), 62–94. doi: 10.1177/1476127018794850

Gaim, M., Clegg, S. & Cunha, M. P. E. (2021). Managing impressions rather than emissions: Volkswagen and the false mastery of paradox. Organization Studies, 42(6), 949–970. doi: 10.1177/0170840619891199

Galunic, D. C. & Eisenhardt, K. M. (1996). The evolution of intracorporate domains: Divisional charter losses in high-technology, multidivisional corporations. Organization Science, 7(3), 255–282. doi: 10.1287/orsc.7.3.255

Galunic, D. C. & Eisenhardt, K. M. (2001). Architectural innovation and modular corporate forms. Academy of Management Journal, 44(6), 1229–1249. https://journals.aom.org/doi/abs/10.5465/3069398

Garcias, F., Dalmasso, C. & Sardas, J.-C. (2015). Paradoxical tensions in learning processes: Exploration, exploitation and exploitative learning. M@n@gement, 18(2), 156–178. doi: 10.3917/mana.182.0156

Gibson, C. B. & Birkinshaw, J. (2004). The antecedents, consequences, and mediating role of organizational ambidexterity. Academy of Management Journal, 47(2), 209–226. https://journals.aom.org/doi/abs/10.5465/20159573

Gilbert, B. A., McDougall, P. P. & Audretsch, D. B. (2006). New venture growth: A review and extension. Journal of Management, 32(6), 926–950. doi: 10.1177/0149206306293860

Gioia, D. A., Corley, K. G. & Hamilton, A. L. (2012). Seeking qualitative rigor in inductive research. Organizational Research Methods, 16(1), 15–31. doi: 10.1177/1094428112452151

Glaser, B. & Strauss, A. (1967). Discovery of grounded theory: Strategies for qualitative research. Aldine.

Jansen, J. J. P., Simsek, Z. & Cao, Q. (2012). Ambidexterity and performance in multiunit contexts: Cross‐level moderating effects of structural and resource attributes. Strategic Management Journal, 33(11), 1286–1303. doi: 10.1002/smj.1977

Jarzabkowski, P., Lê, J. K. & van de Ven, A. H. (2013). Responding to competing strategic demands: How organizing, belonging, and performing paradoxes coevolve. Strategic Organization, 11(3), 245–280. doi: 10.1177/1476127013481016

Knight, E. & Paroutis, S. (2017). Becoming salient: The TMT leader’s role in shaping the interpretive context of paradoxical tensions. Organization Studies, 38(3–4), 403–432. doi: 10.1177/0170840616640844

Lavie, D., Stettner, U. & Tushman, M. L. (2010). Exploration and exploitation within and across organizations. Academy of Management Annals, 4(1), 109–155. doi: 10.5465/19416521003691287

Lawrence, P. R. & Lorsch, J. W. (1967). Differentiation and integration in complex organizations. Administrative Science Quarterly, 12(1), 1–47. doi: 10.2307/2391211

Lewis, M. & Moultrie, J. (2005). The organizational innovation laboratory. Creativity and Innovation Management, 14(1), 73–83. doi: 10.1111/j.1467-8691.2005.00327.x

Lewis, M. W., Andriopoulos, C. & Smith, W. K. (2014). Paradoxical leadership to enable strategic agility. California Management Review, 56(3), 58–77. doi: 10.1525/cmr.2014.56.3.58

Lewis, M. W. & Smith, W. K. (2022). Reflections on the 2021 AMR Decade Award: Navigating paradox is paradoxical. Academy of Management Review, 47(4), 528–548. https://journals.aom.org/doi/abs/10.5465/amr.2022.0251

Locke, K. (2003). Grounded theory in management research. Sage. doi: 10.4135/9780857024428

Lubatkin, M. H., Simsek, Z., Ling, Y. & Veiga, J. F. (2006). Ambidexterity and performance in small-to medium-sized firms: The pivotal role of top management team behavioral integration. Journal of Management, 32(5), 646–672. doi: 10.1177/0149206306290712

Luger, J., Raisch, S. & Schimmer, M. (2018). Dynamic balancing of exploration and exploitation: The contingent benefits of ambidexterity. Organization Science, 29(3), 449–470. doi: 10.1287/orsc.2017.1189

Magadley, W. & Birdi, K. (2009). Innovation labs: An examination into the use of physical spaces to enhance organizational creativity. Creativity and Innovation Management, 18(4), 315–325. doi: 10.1111/j.1467-8691.2009.00540.x

Maniak, R., Midler, C., Lenfle, S. & Le Pellec-Dairon, M. (2014). Value management for exploration projects. Project Management Journal, 45(4), 55–66. doi: 10.1002/pmj.21436

March, J. G. (1991). Exploration and exploitation in organizational learning. Organization Science, 2(1), 71–87. doi: 10.1287/orsc.2.1.71

O’Reilly, C. A. & Tushman, M. L. (2008). Ambidexterity as a dynamic capability: Resolving the innovator’s dilemma. Research in Organizational Behavior, 28, 185–206. doi: 10.1016/j.riob.2008.06.002

Otley, D. (1999). Performance management: A framework for management control systems research. Management Accounting Research, 10(4), 363–382. doi: 10.1006/mare.1999.0115

Raisch, S. & Tushman, M. L. (2016). Growing new corporate businesses: From initiation to graduation. Organization Science, 27(5), 1237–1257. doi: 10.1287/orsc.2016.1081

Schiuma, G. & Santarsiero, F. (2023). Innovation labs as organisational catalysts for innovation capacity development: A systematic literature review. Technovation, 123, 102690. doi: 10.1016/j.technovation.2023.102690

Schmitt, A., Probst, G. & Tushman, M. L. (2010). M@n@gement in times of economic crisis: Insights into organizational ambidexterity. M@n@gement, 13(3), 128–150. doi: 10.3917/mana.133.0128

Sekhar Chanda, S., Ray, S. & Mckelvey, B. (2018). The continuum conception of exploration and exploitation: An update to March’s theory. M@n@gement, 21(3), 1032–1079. doi: 10.3917/mana.213.1032

Smith, W. K. (2014). Dynamic decision making: A model of senior leaders managing strategic paradoxes. Academy of Management Journal, 57(6), 1592–1623. doi: 10.5465/amj.2011.0932

Taylor, A. & Helfat, C. E. (2009). Organizational linkages for surviving technological change: Complementary assets, middle management, and ambidexterity. Organization Science, 20(4), 718–739. doi: 10.1287/orsc.1090.0429

Tushman, M., Smith, W. K., Wood, R. C., Westerman, G. et al. (2010). Organizational designs and innovation streams. Industrial and Corporate Change, 19(5), 1331–1366. doi: 10.1093/icc/dtq040

Yin, R. K. (2018). Case study research and applications: Design and methods. Sage.

Zimmermann, A., Raisch, S. & Birkinshaw, J. (2015). How is ambidexterity initiated? The emergent charter definition process. Organization Science, 26(4), 1119–1139. doi: 10.1287/orsc.2015.0971

Zimmermann, A., Raisch, S. & Cardinal, L. B. (2018). Managing persistent tensions on the frontline: A configurational perspective on ambidexterity. Journal of Management Studies, 55(5), 739–769. doi: 10.1111/joms.12311

Published
2024-10-15
How to Cite
Gibert , C., & BenMahmoud-Jouini , S. (2024). ‘I’d Give My Right Arm to Be Ambidextrous’: Exploration Unit Managers Facing Competing Demands for Differentiation and Integration. M@n@gement, 28(2), 49-71. https://doi.org/10.37725/mgmt.2024.9627
Section
Original Research Articles